Limiting Software Reselling: Geography, Field of Use, and Beyond

When offering their software, vendors often seek to establish partnerships to extend their reach, tap into new markets, and leverage the strengths of other organizations in different territories or markets. Yet, while these partnerships can be mutually beneficial, vendors may wish to limit the scope of their software reselling for various reasons. These reasons can range from avoiding market saturation to ensuring the proper representation of their brand in specific territories.

Legal Aspects Of Customer Reviews/Search Rankings

Customer review and rankings e-commerce

Reading customer reviews and comparing rankings of suppliers are now an increasingly important part of the buying decision for online products and services. According to www.statista.com “nearly 70 percent of online shoppers typically read between one and six customer reviews before making a purchasing decision.”

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